INSTRUCTIONS
Each social post below includes a graphic and a caption that you can grab, customize and publish to your social accounts right away. The graphics link to free, editable Canva templates and the captions can be selected, copied, edited and pasted into your chosen social networks.
AVAILABLE THIS MONTH ONLY
On the last day of this month these posts will go offline for “Light” members. Grab them now before they’re gone. “Full Access” members have ongoing access to this collection.
If you’re a free-trial user, at the end of your 7-day free trial please upgrade for $9/mo to get access to next month’s collection of 9 new posts. See plans and pricing for more options.
Post 1
Product/Service Feature: How do you know if [insert product, service or business name] is right for you? Well, you [insert problem your product/service solves, ie: “struggle with chronic pain”] and [insert problem, ie: “have tried everything else”] and would benefit from [insert primary benefit of your product/service, ie: “the ability to live pain-free”]. Sound familiar? Let’s connect!
Post 2
Engagement: Tell me you’re obsessed with [insert your product/service or something trendy, funny or popular in your industry, ie: “Crossfit”] without telling me you’re obsessed with [repeat, ie: “Crossfit”]. I’ll go first: [insert, ie: (for a fitness business) “I don’t think about coffee in the mornings, I think about kettlebells!”]
Post 3
Product/Service Feature: SAVE THE DATE! (No, not for a wedding but some might argue even more fun!) On [insert date + launch, event or promotion details]. Don’t wait—click here to [insert, ie: sign-up, learn more etc.] now: [insert link]
Post 4
Business Info/Brag: Don’t just take my word for it >>> [insert product, service or business name] truly does [insert primary benefit of your product/service] and here’s proof! Love these shots of [insert business name] in-action, shared with permission c/o [insert source names/@handles]. Thanks all!
[Note: Sharing user-generated content (UGC) is a fantastic way to let your happy customers do the talking for you, and to add variety to your social feed.
Best practices say that you should get permission before sharing UGC. On Instagram, for example, that could include a simple comment on a chosen image asking if the owner would mind your sharing it, with credit to them (ie: tag/@mention). Bonus: That request represents great engagement too! On Facebook and Twitter, a simple “Share” to your Business Page or account is just fine.
Do remember that if you’ve received permission to share someone’s image on social, that does not give you permission to share that image elsewhere or for commercial advertising purposes. That would require a different kind of request/permission.]
Post 5
Engagement: What would you tell your teenage self about life if you could go back in time? [Insert a life lesson; bonus points if it’s related to your work-life or business, ie: “I would share this one: “Find a job you love and you’ll never work a day in your life. So true!”]
Post 6
Inspiration: Are you having a tough time? Remember: “Tough times don’t last, but tough people do.” Things will get better; you will get through this.
Post 7
Business Value: [Insert First Name, Company Name etc. of a complementary, non-competitive leader in your industry] is giving me life right now! I’m loving his/her/their [insert current offering that your audience might find helpful too, ie: “series on all-things home fitness”]. Check it out! [Insert link and/or @mention]. What’s your fave source for [insert industry name] love these days?
Post 8
Product/Service Feature: [Insert common problem your product/service solves, ie: No time?] Solved! [Insert, ie: No money?] Settled! [Insert, ie: No ideas?] Sorted! That’s [insert, ie: “me”, “us”, or “business name”]: Solving all your [insert industry] challenges so you can [insert primary benefit of using your product/service]. Want to learn more? Get in touch!
Post 9
Behind-The-Scenes: Don’t get me wrong, I LOVE what I do! But bring me [insert, ie: “an impromptu dance party”, “a bowl of ice cream”, “a debate about the best movie soundtracks” etc.] and I’m all yours 😉 What’s your fave distraction from work?